New York-based ride-hailing service Juno announced yesterday that it was putting the brakes on its business.
Service ended at 6 p.m. last night, according to a press release from parent company Gett — which acquired Juno for $200 million in 2017 — which also announced that it had reached a strategic partnership with rival Lyft.
Juno was an attempt by Israeli ride-sharing parent company Gett to break into the American market. Gett said in a statement that it was starting a “strategic partnership with Lyft to enable Gett’s corporate clients to access rides in the United States beginning next year.”
Gett cited “misguided” city regulations as the main reason for the closure, along with a commitment to the corporate market.
“This development reinforces Gett’s strategy to build a profitable company focused on the corporate transportation sector, a market worth $1 trillion each year,” Gett chief executive Dave Waiser said in a statement.
All Juno riders will be invited to join Lyft, the company said, adding that drivers will be paid in full until their final ride on Monday. Drivers will have to apply separately to drive for Lyft.
Gett, which has the bulk of its users in Europe, will now allow its users to book Lyft rides in their app when they are in the United States.