770 Lettering Erased To Allow for Repainting

The iconic writing on top of the front entrance to 770 Eastern Parkway, which began fading recently, was erased by professionals to allow for the letters to be repainted in a week from now.

By Anash.org reporter

The iconic writing on top of the front entrance to 770 Eastern Parkway, which began fading recently, was erased by professionals to allow for the letters to be repainted in a week from now.

The painted words, which say “Beis Agudas Chassidei Chabad – Oholei Yossef Yitzchok Lubavitch” in both Hebrew and English, were added on the Rebbe’s request during the seforim court case in 5745. They were repainted a number of times since.

A number of weeks ago, the exterior of 770 was cleaned by a high-power washer, which caused some of the letters to fade. To allow for the letters to be properly repainted, a team arrived on Tuesday to remove the remaining paint, using cleaning solutions to totally erase the fading letters.

The words will be repainted in approximately a week, allowing time for the cleaning solutions to properly absorb.

The work was sponsored and overseen by Rabbi Yossi Rabkin, Rabbi Levi Sudak, and Rabbi Chaim Baruch Halberstam of Bedek Habayis 770.

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